Thursday, January 30, 2014

Haagen-Dazs Ad


I love the simple grid layout of the items of this picture because it presents everything in an elegant and organized manner. Like with my previous post, it is relating two seemingly unrelated things, this time a violin and Haagen-Dazs ice cream bars. A violin must be precisely crafted to creating perfect music for the ears, and their ice cream is also crafted of the same nature to create a perfect taste. The color pallet of the violin parts and the ingredients of the ice cream are of similar hues and are in the same orientation (as their counter parts) so it is very easy to see the message that they are portraying. Overall very elegantly done, makes me want to buy expensive ice cream.

- Catherine

Lurzer's Archive Vol.6/2013 Page 61

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